omewood Suites by Hilton, the
national brand of upscale, allsuite,
residential-style hotels, is
taking their food and beverage
program to china—that is, 100
percent china, glassware,
and stainless steel
flatware, instead of disposables.
“This enhancement
leads Homewood back to
its roots,” says Dawn
Koenig, VP of hotel performance
support. “We
were doing 100 percent
china when the first
property opened in 1989,
and, over the years, that
changed to 75 percent
china and 25 percent disposables.
Today, we feel
we have an edge with
our special food and beverage offerings, but serving
elegant meals on Styrofoam isn’t a good fit.”
Homewood’s meal offerings go above and
beyond. Their “Welcome Home” receptions feature
a full dinner each night with salad bar, signature
item (e.g., lasagna, spaghetti, tacos), two
sides, and various beverages including beer and
wine (unless prohibited by local ordinances).
Additionally, their “Suite Start” self-service
breakfasts always offer a hot egg dish, hot
breakfast meat, a variety of breads (including
waffles), cereals, yogurts, fruit, etc.
“Focus groups were pleased with the food
and beverage offerings, but to bring the residential
feeling full circle, real serveware was the
way to go. Our guests need to feel like they’re in
their own homes,” Koenig adds. To effect this
“homey” feeling, properties are given the choice
between the Homer Laughlin Fiesta (bright, solid
colors like cobalt blue, sunflower yellow, persimmon
orange, shamrock green) or the Gothic (offwhite)
china pattern.
“The warm colors in the Fiesta pattern are fabulous,”
says Koenig. “And we like the off-white
Gothic pattern because stark white doesn’t feel
residential.” Flatware options are Oneida’s Park
Place (the same used in Hilton full-service hotels
but without the customized “H” stamp), Greystoke,
or Rhodes patterns, all of which have similar price
points, according to Koenig. Glassware purchases
include wine, pilsner, juice, and iced tea glasses
from Libbey Inc. and Cardinal Glass.
“With Homewood, we feel we’ve succeeded at
creating an environment of welcoming, as if inviting
guests into our home,” says Koenig. “We want
guests to feel as if we’ve rolled out the red carpet—
because they deserve it."