Tom Marino
Chef Mayeshiba
David Eskew
Andy Miller
Kevin Beauseigneur

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S.Pellegrino® Sparkling Natural
Mineral Water demonstrates support
for its restaurant partners and the dining
community with the launch of its
6th Annual S.Pellegrino™ Dine Out
program benefiting Share Our
Strength, one of the nation’s leading
organizations working to end childhood
hunger. The program has added
New Orleans to past years’ markets,
which include Chicago; Fairfield
County, Connecticut; Westchester
County, New York; Los Angeles, San
Francisco, and Orange County,
California. The program presents
restaurateurs with the opportunity to
gain new customers and build on
existing loyalty by offering guests a
chance to support their community
while sampling a three-course prix fix
menu ($25 for lunch and $35 for dinner).
During August 19–23 and August
26–30, patrons of participating restaurants
may dine on exclusive menus
selected for the program and will
receive a complimentary bottle of
S.Pellegrino® Sparkling Natural
Mineral Water or Acqua Panna®
Natural Spring Water. Nestlé Waters
North America will donate $1 to Share
Our Strength for each Dine Out meal
served. For more information on the
2007 S.Pellegrino Dine Out program,
visit www.usadineout.com ...
Cres Cor announced the appointment
of Dave Vuicich to the position
of director of international sales and
marketing. Vuicich has been the
director of engineering since 1994
and has also managed the international
business since 2003. He is a
former member of the NAFEM
Technical Liaison Committee and is a
current member of the International
Committee and the Northern Ohio
District Export Council ...
Alto-Shaam
promoted Tom
Marino to the
position of southeast
regional
sales manager,
where he will be
responsible for
sales development
of retail
and foodservice
business segments
in Florida,
Alabama,
Georgia, and
Eastern
Tennessee.
Marino's experience
includes
sales positions
with Cuno, Inc. and Samsung
Electronics. Most recently, he
served as VP of sales and marketing
with Selecto Scientific. Alto-Shaam
also announces the addition of
Corporate Executive Chef Andrew
Mayeshiba. In the last 12 years,
Chef Andy, a former musician, has
worked in nearly every sector of the
industry, ranging from catering to
fine dining. As a corporate executive
chef, he will educate customers
about the advantages of Alto-Shaam
products and also contribute his
culinary expertise to the process of
product development ...
New information from American consumers
and foodservice operators
identifies Butterball® as one of the
most powerful
U.S. foodservice
brands.
The findings
suggest that foodservice operators
using the Butterball name on turkey
menu items can increase their average
ticket. Conducted by Greenfield
Research Center in April 2007, the
independent research organization
asked 1,000 U.S. consumers about
their preference among a variety of
turkey brands. The research found
that 55 percent of American consumers
are more likely to order a
turkey menu item if the menu description
includes the Butterball brand
name. Likewise, 37 percent said they
would pay more and be more willing
to frequent a restaurant with a branded
Butterball menu item ...
Nestlé Waters’ new information
vehicle, SellBottledWater.com, provides
operators with tools to help
achieve maximum results with bottled
water programs. Operators have
access to many levels of support,
including segment-specific information
on bottled water trends, brands,
pack-size recommendations, product
placement, staff training, and profitability
models. The portion of the
website focused on fine dining helps
restaurateurs identify and leverage
bottled water sales opportunities.
Also, training programs and information
on wine and bottled water pairing
are available ...
S&D Coffee executives recently
toured coffee-growing regions of
Nicaragua to see the educational
and micro-enterprise programs their financial support helps maintain as
part of their support of Coffee Kids®,
an organization whose mission is to
improve the quality of life for children
and families living in coffeegrowing
communities around the
world. The Coffee Kids® programs
S&D supports through sales of
Buffalo & Spring™ Coffees of
Distinction include a women’s microcredit
program and student scholarship
program. The microcredit program
encourages women to save
money and provides them an opportunity
to borrow at low interest rates
while allowing them a chance at
financial independence. Donated
funds supporting the student scholarship
program provide transportation
and supplies to students in need
enrolled in schools and universities
throughout the region ...
DayMark® Safety Systems
launched “CertifiedSafer, Certified
Safety Training,” an online food safety
certification and continuing education
program. The program provides
a convenient and cost-effective
way for foodservice workers to
earn the food and alcoholic beverage
certifications required to work in
the industry. Eight courses are currently
offered: Alcohol Seller/Server
Certification; Food Handler’s Safety;
Food Safety Manager Certification
Prep Course; Food Safety Manager
Certification Examination; General
Safety and Health Provisions:
Advanced; HACCP: The State-of-the-
Art Approach to Food Safety;
Texas “TABC” Alcohol Seller/Server;
and Walking and Working Surfaces:
Basic. DayMark also offers an
accredited online testing preparation
program for the National
Environmental Health Association’s
(NEHA) Food Manager Certification.
CONTACT: www.daymarksafety.com
Milliken &
Company’s
napery fabrics
business has
added David
Eskew and Andy
Miller to its hospitality
service
team. Eskew will
manage the eastern
region of the
United States and
Canada, while
Miller will manage
the western
and central
regions ...
InfoGenesis has announced the
release of InfoGenesis Analytics, a
new business intelligence solution
that is highly integrated with
InfoGenesis Point-of-Sale (POS).
InfoGenesis Analytics addresses the
growing need for hospitality and foodservice
operators to consolidate data
from multiple systems to make better
business decisions. CONTACT:
www.infogenesis.com ...
Maywood Furniture Corp.®
introduced a website dedicated to
its line of conference tables. The site
features five unique series:
Stationary, Deluxe, C-Leg, Training,
and Calm Series®. These tables are
ideal for meeting rooms and conference
areas, as well as convention,
symposium, and seminar locations.
CONTACT: www.maywood.com ...
MTS Seating introduced a website
designed with the hospitality professional
in mind. Some of the new features
include a home page spotlighting
what’s new at MTS, like upcoming
tradeshows and events. It also
provides a link to the MTS
SynerGreen environmental policy
statement; a simplified product presentation,
which lets you view all side
chair models by category; downloadable
catalog literature; product specification
sheets; a virtual tour of the
MTS manufacturing facilities; and an
enhanced installation gallery section
with client reference sheets. CONTACT:
www.mtsseating.com ...
Professional chefs are invited to
make a splash with their best
Mediterranean-inspired recipes for a
chance to win $10,000 in the 2007
TABASCO® Brand Hottest Chef
Contest™. The contest, sponsored
by McIlhenny Company, maker of
world-famous TABASCO® Brand
Pepper Sauce, will award one chef a
$10,000 grand prize, an assortment of
TABASCO® brand merchandise, and recognition as one of the hottest chefs internationally. The
contest is open to residents of the United States and
Canada, and also includes a culinary student category,
awarding $2,500 in cash and merchandise to the winning
chef-in-training. Contest entries must incorporate fresh,
easily sourced ingredients in original recipes and must
include at least one of the following five flavors of the
TABASCO® Family of Flavors: Original TABASCO® Brand
Pepper Sauce, TABASCO® Brand Green Jalapeño Pepper
Sauce, TABASCO® Brand Garlic Pepper Sauce, TABASCO®
Brand Chipotle Pepper Sauce, or TABASCO® Brand
Habanero Sauce. For details and to obtain an official entry
form and contest rules, post a request on the TABASCO®
foodservice website at www.TABASCOfoodservice.com,
call 888-HOT-DASH or 504-523-7370 ...
NOBLE, an advertising agency specializing
in food, home, and building
products and service industry
expertise, announces that Kevin
Beauseigneur was promoted to
president of the agency’s Chicago
office. Beauseigneur was most
recently senior VP, executive creative
director. He is responsible for
all aspects of agency management,
including strategic business direction,
fiscal planning, and client services.
Prior to joining NOBLE, Beauseigneur was creative director for the Chicago office
of The Food Group. Before that, he spent many years as
senior VP, creative director, at Ketchum-Chicago ...
Citing aggressive growth in its U.S. operation, RATIONAL
USA announced its new headquarters location at 895
American Way in Schaumburg, Illinois. The 23,000-squarefoot
headquarters location will accommodate additional
staff and provide a larger, more efficient warehousing
operation. Central to the facility is a state-of-the-art cooking
demonstration and education center that will house
the company's renowned, hands-on training and certification
program for service partners and chefs ...
Schulstad
Royal Danish
Pastry is now
operating under
the Lantmännen
Unibake USA
name. Their
offices will
remain headquartered in Lisle, Illinois. Lantmännen
Unibake USA is a wholly owned subsidiary of Lantmännen,
which operates 28 bakeries in 16 European countries and
is the largest frozen bakery goods supplier in Denmark.
Lantmännen Unibake USA has its own test kitchens, professional
bakers, and strategically positioned warehouses
throughout North America ...
Tyson Foods, Inc.
has completed the
conversion to zero
trans fat oils in the
production of virtually
all of the company’s
foodservice
breaded poultry
products. The
accomplishment is
part of Tyson’s
strategic transition
to zero trans fats,
which began in
2004 with fully
cooked breaded poultry retail products and “child nutrition”
school foodservice products. Research conducted
by Tyson revealed no taste, texture, or visual differences
between the newly formulated products and the company’s
current product lines. For more information regarding
zero grams trans fat foodservice breaded poultry products
from Tyson Foods, contact John Scroggins at
john.scroggins@noble.net, or call 417-875-5118.
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